I used to work with AVR a lot and are now converting some projects to MSP430.
On the AVR I used a software called AVRdude together with a simple parallel port interface. A hex file was loaded into the tool which is programmed to the controller soldered into the target application. Also fuse bit's could be set, flash memory erased and checksums verified. This worked very efficient. 50 controllers could be programmed in less than an hour, AVRdude was running from the command line and working in batch-mode.
Now on the MSP430 (in particular G2553) I am wondering if a similar tool/toolchain exists? I currently use CCS to program but that is far too slow in a semi production environment. I could imagine to use the launchpad to create the programming interface that connects to the PCB with the target controller. However, what programming tool similar to AVRdude is supporting this?